Over the years, I’ve led a range of marketing initiatives — from building digital platforms and scaling user acquisition to improving SEO performance and executing brand-led events. My portfolio reflects a hands-on approach to strategy, creativity, and execution across both B2B and B2C landscapes.
Below are a few selected highlights that showcase the impact of my work across content, digital growth, and platform-led engagement.
Build a job platform focused on solar and renewable energy
Led the platform’s branding, strategy, and launch campaigns
10,000+ job seekers onboarded; featured in media
User engagement via email marketing & SEO
Educate users on solar adoption and sustainability
Developed engagement strategies, learning modules, and content
5,000+ active learners
Educational quizzes & certification campaigns - Organic and paid reach initiatives
Improved from 34 to 71 within 10 months
200% increase in LinkedIn followers — from 10,000 in 2022 to 30,000 in 2025
Editorial planning, content calendars, paid ads
Full-cycle management of internal and external events
Selected venues, managed vendor coordination, created event branding, designed banners, and oversaw setup
Delivered well-executed events that enhanced brand presence, employee engagement, and lead generation
Highlight:
One of the most notable events was a live concert by Grammy-winning artist Ricky Kej at the Gateway of India, where the entire concert was powered by solar energy in collaboration with Oorjan. We handled the complete setup and branding, showcasing clean energy in action and reinforcing Oorjan’s sustainability mission.